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Channel: Mike Parsons » 4a’s
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Profit inequity

The 4A’s recently released a ‘Profit‘ report presentation. Thanks to Dana Perry from BBDO and David Weiss from Interpublic (my holding company) the Agency Compensation Task Force produced a...

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Is There A Better Way?

The 4A’s is putting on a interesting webinar based on ‘Progressive Agency Business Models’. So if you want to hear more about new approaches to the ad agency world check the event. Moving from “Digital...

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